Advertising on
GrayGay.com
GrayGay.com receives over 1 Million unique visitors
and 520,000 page views per month and
rates in the top 10 of all major search engines for gay senior
related information.
As the baby boomer generation gets older,
gay seniors are one of the fastest growing and most un-addressed
markets, often having higher disposable income than heterosexual
seniors (up to 60% higher according to US research).
In the US alone, the Gay market is said to be worth $610Bn
in 2005 (Witek Combs/Packed Facts).
According to estimates, the population
of gay seniors in America alone is just under 3 million;
and by 2020, as gay baby boomers reach their 60s and
70s, it could climb to nearly twice that as seniors are
projected to make up 25% of the gay community. There
are estimated to be a similar number when this trend
is projected on the European market with major gay populations
concentrated in the UK, France, Germany, Spain, Benelux
and Scandinavia.
GrayGay.com is an attractive opportunity
for advertisers who wish to reach this increasingly affluent
group. According to Jupiter Research Older adults (ages
50-64) are expected to more than double in size from
2001 to 2007 - from 3.7 million in 2003 to 35.4 million
in 2007. The over 65s account for 7.6 million in 2003
but are expected to surge to 16.3 million by 2007, representing
a substantial, and profitable, market. In 2011, the "baby
boom" generation will begin to turn 65, and by 2030,
it is projected that one in five people will be age 65
or older.
FREE White Paper "The Gay
Senior Oportunity" If you are considering advertising to
the gay seniors market, then you can obtain our free
White Paper which includes information on on the market
dynamics. Email info@graygay.com with
your contact details and organization.
Link Exchanges
GrayGay.com only exchanges links with
sites that are relevant to the needs of mature gay men
and their admirers. If your site is not specific to this
market sector then please see the paid entry categories
below.
Newsletter Advertising
The GrayGay
Newsletter is issued twice monthly and
contains news, information and updates of interest to mature
gay men and their admirers. Text format advertising (max
250 characters) is available from $25 per insertion. HTML
Banner Advertising also available fromm $50 depending on
size and complexity.
Free entry
Name and address listing
and reviews of the following categories relevant to
mature gay men and admirers are free:-
Featured Entry
Businesses and organisations that qualify for free
entry can obtain a featured entry which gives priority
listing and a promotional logo 250x100 pixels for $/€50
per year.
If your buisness qualifies, click
here to add a listing
Paid Entry
Gay Hotels and Guest
Houses
Gay accommodations, including those not specifically
aimed at the senior gay men or their admirers but welcoming
them as guests - such as gay hotels, apartments and guest
houses - can obtain a listing for $20/€20 for a one
year listing.
Professionals & Services
The following will be charged at $25/€25 for 1 year inclusion
- Professionals (doctors,
lawyers, accountants, etc.)
- Services (financial,
real estate, shopping, travel agents etc.)
Other advertising
The following will be charged at $50/€50 for 1 year
inclusion
Banner
Advertising
Banner advertising with a 120x60 GIF on the Index page of
GrayGay.com is available for at
Left Margin (Two available)
$100/€100 for 1 month inclusion.
Top Margin (One available) $200/€200 for 1 month inclusion.
Banner advertising with a 120x60
GIF in the content pages of GrayGay.com (e.g. The GrayGay
Guide to California) is available for at $25/€25 for
1 month inclusion (position negotiable).
Inclusion
of paid for listings does not give any control over the
editorial policy of GrayGay.com and we reserve the right
to refuse advertising and remove advertisers if we receive
unsatisfactory reports from customers.
Payments
Payments can be made in advance via Pay Pal using a
credit card or via Bank Transfer.
Complete the form below
to apply to add your advertisement.